International Toll-Free Service
(ITFS)
International Inbound Voice |
What is ITFS?
The ITFS is…
- A Single number service for your biz/ call center
- Accessibility from all phones (Fixed, Mobile)
- Toll-Free access for your customer (caller) based in the International location
So that…
- You can convey your biz no in one communication
- Your customers / employees / contractors can reach you easily for information/ support
- You can expect prolific response to your marketing initiatives
- You can position yourselves as a customer-friendly company
International Toll-Free Service (ITFS)

Application: Positioned towards companies having global presence, with customers / consultants / employees located or traveling internationally
ITFS Call Flow

Number mapping details (example)

Global network - advantages
- Global connectivity
- Diverse East/West and West/East routing out of Asia
- Extensive peering – 400+ peers
- Stability / reliability
- Juniper core network
- One network OS
- Carrier-class routers
- Integrated 24x7 NOC
- Fibre/SDH/IP support
- Multi-skilled, multi-lingual personnel
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Global network – FLAG and Falcon

The RIC / FLAG backbone is a highly reliable network, fully encircling the globe, providing direct coverage of major global telecoms hubs and business markets, and seamless connectivity between four continents
Proposed solution for biz-critical needs

The value…
| Turn your telephone number into a great marketing tool. It is more economical and simple to market and advertise one single number that is same across the international location. |
| Creates a more national presence and conveys the impression of a well-established professional business |
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| The easier it is for your customers to reach you from any part of the country, the more you can sell |
| Customers are more likely to be satisfied if they get information, complaint resolution, reservation and sales help on a single number, without paying for their time on the phone |
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The Reliance advantage
| Network |
Global, route diverse presence with FLAG and Falcon
Nation-wide carrier grade network (ring protection + multi-cut not-out provision) |
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| Operations |
World-class network surveillance facility
Established and proven processes |
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| Service |
Service assurance for entire solution
Single point of contact (Account Manager)
View reports on a web-portal (Proposed)
24 x 7 call center for information and assistance |
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| Customization |
Disaster recovery plans
Alternate routing numbers |
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Feature description
Feature snapshot

1. Cost savings
Operate fewer contact centers / offices at non-peak hours and public holidays.
Time Dependent Routing: Flexibility to dynamically route the calls as per the business requirements.
Calls will be routed based on
- Time-of-the-day
- Day-of-the-week
- Date-of-the-year
E.g. Mumbai call center operates on a 24x7 basis whereas other call centers operate on 16X6 basis. Hence calls in the night time, on weekends and on National holidays (example 15th August) can be routed to Mumbai. |
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2. Optimized resource allocation
Inbound calls are routed in proportion to the call
handling capacity of the various destinations. |
Percentage Allocation Routing: Based on the call handling capacities, the load (Number of calls) can be balanced between
the various destinations/access lines. |

3. Maximum call completion
Call Redirecting Services
| Call Re-Routing on Busy/No answer/Route Failure: Calls at the destination will be redirected incase there is no reply or busy tone. |
| Line Hunting: Hunt groups can be pre-defined, so if there is a busy tone than the call is terminated on the next available channel. |
Ensures maximum call completion.
Can be used for Disaster Recovery- In case of any emergency or natural disaster if one of the call center is not operating then calls coming to that call center can be re-directed to other call centers. This assures service to all regions in times of emergencies too. |